Privacy Policy

Privacy Policy

Last updated: 19 August 2026

Chaacha Pte. Ltd. (“Chaacha,” “we,” “us”) respects your privacy and is committed to protecting your personal data in accordance with the Singapore Personal Data Protection Act 2012 (PDPA). This policy explains what data we collect, why and how you can exercise your rights over it.

Chaacha Pte. Ltd. (“Chaacha,” “we,” “us”) respects your privacy and is committed to protecting your personal data in accordance with the Singapore Personal Data Protection Act 2012 (PDPA). This policy explains what data we collect, why and how you can exercise your rights over it.

Use of Personal Data

  • Primary Purpose: Personal data is collected and processed solely to respond to enquiries and fulfil direct requests.

  • Marketing: Subject to explicit opt-in consent, we may occasionally transmit marketing and promotional communications.

  • Data Sharing: We do not sell or monetise personal data to third parties.

  • Your Rights: You may withdraw consent, unsubscribe from marketing lists, or request deletion of your personal data at any time by contacting us.

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What we collect

Why we collect it

Who we share it with

Data Security & Storage

How long we keep it

Your rights

Data Protection Officer

What we collect

Contact form: your name, email address, and any details you include in your message.

Mailing list: your name and email address, only if you opt in.

Website usage data: We may use website analytics tools from time to time to understand how visitors use this site (for example, pages viewed, general location, or device type). This data is collected in aggregate and is not linked to your identity unless you’ve separately given us your personal details, such as through our contact form.

Contact form: your name, email address, and any details you include in your message.

Mailing list: your name and email address, only if you opt in.

Website usage data: We may use website analytics tools from time to time to understand how visitors use this site (for example, pages viewed, general location, or device type). This data is collected in aggregate and is not linked to your identity unless you’ve separately given us your personal details, such as through our contact form.

Why we collect it

To respond to enquiries you submit through our contact form.

We conduct marketing only with your express opt-in consent, and only through the channels you’ve opted in to (for example, ticking the mailing list checkbox on our contact form). You can withdraw this consent at any time.

To operate, understand, and improve this website.

To respond to enquiries you submit through our contact form.

We conduct marketing only with your express opt-in consent, and only through the channels you’ve opted in to (for example, ticking the mailing list checkbox on our contact form). You can withdraw this consent at any time.

To operate, understand, and improve this website.

Who we share it with

We do not sell or rent your personal data. We may share it with service providers who support how we run this website and manage our mailing list, for example providers of email hosting, marketing/email delivery platforms and website hosting. These providers only handle your data to deliver their service to us and are bound by confidentiality and data protection obligations. We disclose personal data to other parties only where required by law.

Data Security & Storage

We take reasonable steps to protect your personal data against unauthorised access, loss, or misuse. Some of our service providers may store or process your data outside Singapore. Where this happens, we require them to protect your data to a standard comparable to the PDPA.

How long we keep it

We retain personal data only for as long as necessary to fulfil the purpose it was collected for, or as required by law. Mailing list data is kept until you unsubscribe or request deletion; enquiry data is kept only as long as needed to address your enquiry or maintain an ongoing business relationship.

We retain personal data only for as long as necessary to fulfil the purpose it was collected for, or as required by law. Mailing list data is kept until you unsubscribe or request deletion; enquiry data is kept only as long as needed to address your enquiry or maintain an ongoing business relationship.

Your rights

Under the PDPA, you can:

  • Ask what personal data we hold about you.

  • Ask us to correct inaccurate data.

  • Withdraw your consent at any time (e.g. unsubscribe from the mailing list, or ask us to stop using your enquiry data).

Unsubscribing from marketing email is instant and available on every email we send. For any other request, contact our Data Protection team below.

Data Protection Contact

Email to: hello@chaacha.sg
We aim to respond to all requests within 30 days.

Changes to this policy

We may update this policy from time to time. The “last updated” date above reflects the most recent revision.

We may update this policy from time to time. The “last updated” date above reflects the most recent revision.